Rich's Boardsports

Snowboards, Wakeboards, Boat Mechanics
411 N Fair Oaks Ave, Madison, WIOpening at 11:00 AMOpen today until 6:00 PMOpening at 11:00 AM tomorrowOpen today until 2:00 PMSorry, we're closed
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Sorry, we're unavailable these dates. We'll return March 25th, and we thank you for your patience and support.

Closed Oct 30th - Nov 15th, 2018

Oct 30, 2018 – Nov 15, 2018

Rich's is temporarily closed, but normal business hours will resume following November 15th, 2018.

Posted on Feb 13, 2018

Retirement Estimation - February 1st, 2020!

Get in while you can! Within the next few short years, Rich plans to retire. That means one less knowledgeable business staffed with professional riders around to make your experience the best it can be. Limited services may still be available after Fe...

Read More


Snowboards & Wakeboards

  • Binding Installation and Inspection

  • Snowboard Tuning

  • Snowboard Waxing


  • Cleaning

  • Detailing

  • Diagnostics

  • Maintenance

    PCM, Indmar, Velvet Drive, and Hurth Certified.
  • Storage - Indoor

  • Storage - Outdoor

  • Wakeboard Tower and Rack Installation

  • Winterization

Family Business

We're a small family business in Madison, WI, since 1958. When you buy from us, you're supporting a family of riders who have experience personally and professionally in snowboarding, watersports, and inboard marine mechanics. 

If you're looking for cheap gear that breaks, isn't sized properly, or is uncomfortable, go somewhere else. We specialize in customizing a setup that performs well, looks slick, and feels good when hitting the slopes or wake.


Please call us first to make sure we're around. 


Nidecker, APO, Prospect, and other boards. While some of our gear is older, it's unused. They just don't make things like they used to, so don't count on a brand new model surpassing the excellence of models made at the height of the industry. 

Choosing a board based on graphics is the wrong choice, and instead we offer a personalized recommendation based on you, your goals, and your own experience. Each board is designed for a specific purpose, whether it be speed, rails, or leisure.


CWB, Liquid Force, Connelly, Proline, and others available.


Yes, we take trade-ins and sell used equipment for beginners looking to find out just how much they like the sport. We do not trade in used clothing.


PCM, Indmar, Velvet Drive, and Hurth Certified. Rich has had 50 years experience in marine sales, service, and sports knowledge.


Contact Us


Call now
  • (608) 244-6838


Get directions
411 N Fair Oaks Ave
Madison, WI 53714
United States

Business Hours

Mon:11:00 AM – 6:00 PM
Tue:11:00 AM – 6:00 PM
Wed:11:00 AM – 6:00 PM
Thu:11:00 AM – 6:00 PM
Fri:11:00 AM – 6:00 PM
Sat:11:00 AM – 6:00 PM
Sun:11:00 AM – 2:00 PM